Ultimate Campers, after being placed in voluntary administration in October this year, have just been given an eleventh-hour reprieve by Eagle Outdoors Australia.
Owners and founders of Eagle Outdoors, David and Bronwyn Rodgers, have said, “We are delighted to be re-employing many of the local team who know this product inside out and will take us forward in the years ahead. These are high-quality campers that will continue to be made in Australia, by Australians, for Australian off-road adventures.” Ultimate campers have long been known for their unique design, that has not been changed in nearly a quarter century, and their robust build, that has kept up with more and more adventurers travelling into the harsh Australian environment.
“We are one hundred per cent committed to the people and local community who have made this amazing camper such a success over the past two plus decades and are pleased to announce production will recommence immediately,” said new owners and founders of Eagle Outdoors Group, David and Bronwyn Rodgers.
Eagle Outdoors already own two other camper trailer companies, Bluewater Campers and Emu Campers, and are happy to be introducing the Ultimate Campers brand into their group. Tim Drysdale, Operations Manager for Eagle Outdoors stated, “Eagle Outdoors has two other ranges of camper trailer and we just felt that the Ultimate Camper is an excellent fit to the existing products we have.”
At this stage, there is a conservative plan to re-consolidate the business bit by bit, to ensure efficiency and viability are maintained within the Ultimate brand. Plans remain in place to re-open Ultimate Campers in its current location, and re-employ many of the skilled, passionate and experienced team.